VISUALS THAT REFLECT YOUR VALUE, INCREASE YOUR IMPACT & EXPAND YOUR INFLUENCE.

Smartphone on a table with a screen displaying a reflection of a hand and the letter 'E' overlaid with decorative swirls, near a black dish with a glass on it and a textured beige surface background.

THE BRAND BUILD

In-Depth Strategy & Visual Identity Design

A deep, guided discovery process to uncover your story, define your strategy, and create a visual identity that reveals your soul & leaves an impact.

The result: a brand you can share & implement with confidence, backed by clear guidelines and supported by photography and marketing collateral.

THIS IS FOR…

  • Teams frustrated by an inconsistent, DIY’d, or dated brand that undermines their credibility.

  • People who want to attract clients or customers that see their worth and are willing to pay for it.

  • Entrepreneurs losing opportunities because their brand doesn’t inspire trust or stand out.

  • Businesses with a brand that doesn’t reflect the full depth of who they are—or the impact they want to make.

  • Leaders who need their story told with clarity, depth, and beauty.

Everything Included

Brand Strategy & Discovery

  • Brand questionnaire & kickoff call

  • Market research & competitor analysis

  • Brand positioning & clarity session

  • Ideal client definition & brand story development

  • Moodboard & visual direction

Visual Identity Design

  • Primary logo

  • Secondary logo(s)

  • Submark / brand mark

  • Typographic system (header + body fonts)

  • Color palette development

  • Iconography or illustration accents (as needed)

  • Brand patterns or textures (if relevant)

  • Brand guidelines document (rules for consistent usage)

*IF THIS SOUNDS LIKE ALL YOU NEED, a “FLASH BRAND” might be for you!

Website Design & Development

  • Custom website design

  • Development & build-out (desktop + mobile responsive)

  • Basic SEO setup & keyword integration

  • Contact forms, integrations, analytics setup

Collateral Design

  • Business card or stationery

  • Gift tag/receipt design

  • Canva templates (SOCIAL MEDIA, email banners, etc.)

Brand Photography

  • Creative direction (styling, moodboard, shot list)

  • On-location or studio shoot (half-day or full-day)

  • Lifestyle & portrait photography for founder/team

  • Product or service photography (as needed)

  • Website + social media-ready images (edited & curated)

Deliverables & Support

  • Full suite of brand files (print + web formats, organized folders)

  • Photography gallery (high-res & web-res files)

  • Website training & launch support

  • 2 weeks of post-launch tech/design support

Documents from Wildflower Inn and a color palette, along with a cup of coffee with latte art and a small portion of another cup, on a table with casting shadows.

THE FLASH BRAND

VISUAL IDENTITY DESIGN

A focused, one-on-one design experience to distill your essence and craft a visual identity that feels true, timeless, and instantly recognizable.

The result: a cohesive brand identity you can implement right away—complete with logos, colors, and typography that set the foundation for everything you create.

THIS IS FOR…

  • Leaders who need a strong, cohesive identity, but don’t have the time for a months-long process.

  • Business owners that have done the internal work, and want a look that matches their mission

  • Founders still relying on a DIY logo or pieced-together visuals that don’t feel professional.

  • Entrepreneurs ready to show up with visuals that match the quality of their work.

  • Anyone who knows their brand could look sharper, but isn’t ready for a full Brand Build (yet).